Event Management – Event Planning Online Course

EVENT MASTER COURSE

This top-rated online course on event planning and event management makes it incredibly easy to plan and organize inspiring events with perfection. 14 motivating video tutorials guide you through all the important TO DOs, 48 high-quality checklists direct your attention to all relevant details.

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Your next Event – Perfectly prepared

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Course Overview

  • AdCoach Academy 20 years
    Provider:
    AdCoach Academy | more information
    AdCoach is a well-known specialist for training and consulting in the fields of marketing and live marketing. Our client list includes many of the top 100 companies in Germany as well as top-ranked international brands and agencies.
  • Course Description:
    This hands-on online course for event planning and event management is a convenient self-study course. Very quickly and without theoretical overload you will learn how to plan and manage inspiring events. During the course, you can work directly on your own event projects.
  • Attendees:
    Professionals and young professionals in companies, organizations and agencies, with or without prior knowledge of professional event planning, event marketing, event management. The course is perfect for anyone looking for a practice-proven methodology to plan and organize events in a business context (e.g. customer events, team events, networking and community events).
  • Contents | Key Topics:
    • Event Planning Seminar – Full Training. From the ideation and event conception phase to the follow-up and post-event activities.
    • The 8 key topics: 1. Fixing the framework data, 2. Developing the event concept, 3. Planning the budget, 4. Setting the timing, 5. Fine-tuning the event components (location, program, catering, guest services, decoration / technology / furniture / other equipment, legal affairs and security, logistics, etc.), 6. Event marketing, 7. Event direction on-site and team management, 8. Post-event activities, follow-up.
    • Special "Switch to Digital" – comprehensive advice for planning digital events and hybrid events.
    • Additional special topics: Sustainable events, international events, collaborating with influencers, acquiring sponsors, optimal risk management, feel-good management, innovative event formats and new trends, etc.
    • Your key benefits are a proven methodology for professional event planning and a checklist collection that is probably unique in the world.
  • Course Duration:
    The course duration is approximately 18.5 to 20 hours in total, including exercises. You can determine your own pace and, for example, invest only two hours per week. You have a total of 90 days access to the online course (self-study course). Within the 3 months, you can repeat the course or individual lessons as many times as you like, e.g. to plan multiple event projects.
  • Course Details (scope):
    The course includes: 8 key topics, 14 video tutorials (for exclusive use on the course platform), 48 checklists for digital download (PDF). The course certificate (JPG graphic/badge and printable PDF) confirms participation in the self-study course (no progress control).
  • Support:
    The course offers technical support via email. For content-related questions, the tutor can be contacted during the course access period via an internal contact form.
  • Technical Requirements:
    Internet-enabled device, stable internet connection, modern browser (e.g. Chrome, Safari, Firefox / latest version), headset or speaker for audio playback, pdf reader, personal email address. (In order to use the course, you must allow our cookies. These are functional cookies. There are no advertising or tracking cookies. Javascript must not be disabled / default setting.)
  • Rights of Use (Copyrights):
    Each access code is valid for one (single) person. All course materials are copyright protected. They may be used for the individual / personal further education, but not for similar or identical further education products, services or publications.
  • Current Course Version:
    Vol. 2025
  • Language:
    The course language (all course materials, support, communication) is English.
  • Course Fee:
    1 access code (for one single user) 490 EUR*. (*Fee incl. legal VAT for private persons as well as business clients located in Germany. For business customers outside Germany the fee is a net amount / reverse charge mechanism.)
  • Get access (shop):
    You can buy your access code/s via the shop (see shop button); or request the registration documents by email: info@eventmasterbook.com.
  • Fact Sheet:
    Fact sheet for pdf download
  • GTC:
    Check the General Terms and Conditions for the Event Master Course.

Course Demo & References

Course demo Image

You want to check the course before buying an access key? Then ask for a (free) demo. We are looking forward to your message via email: info@eventmasterbook.com

 

Many thanks to our clients.
These companies have already booked the EVENT MASTER COURSE: DAK Health Insurance (> 50 access codes), Deutscher Städtetag (German Association of Cities), Aktion Mensch (Charity Organization), Energieagentur Südwest (Energy Agency), German Ministry of Transportation BW, Serviceplan Group (one of the largest owner-operated agencies in Germany), PYUR (net provider), VR Bank, UFA and many more.

Get access

  • Click the shop button.
  • You can pay by credit card or choose the option "payment by invoice".
  • After successful credit card payment, you will immediately receive an email with your access code/s. If you choose to pay by invoice, you will receive an email with the invoice and after transferring the invoice amount, you will get the access code/s at short notice via email.

If you have any questions, our FAQs can help.

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If you are a business client and want to order outside the shop, you can request the registration documents by email. (Please do not send your request from a private email, as only business requests can be processed.)

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