From May 9th to 12th, 2024, the Hanseatic City of Hamburg will celebrate its 835th harbor anniversary. AIDA Cruises is sponsoring the event for the tenth time, contributing to the festivities. With a large activity area right by the Elbphilharmonie and a special drone, lights, and music show on the Elbe, the cruise line aims to captivate visitors.
One of the mega highlights of this year’s Anniversary event will be the floating festival stage in front of the cruise liner AIDAprima. The ship will return to Hamburg on May 11th, 2024, from its first FESTIVAL Cruise. The popular German DJ Alle Farben will play a special role on Saturday during the event. While the cruise ship anchors on the river Elbe and is illuminated by a spectacular light show, DJ Alle Farben will perform on a floating stage in front of the cruise liner. The AIDA pontoon, where the top DJ will perform, is equipped with the necessary stage and lighting technology.
Alongside the AIDAprima light and music show, scheduled to on Saturday start at 10:20 p.m., there will be a drone show in the Hamburg night sky. Both shows will be visible and audible from the famous St. Pauli Landungsbrücken. Around 10:50 p.m., the AIDAprima will embark on its journey to the North Sea for a 7-day cruise along the Atlantic coast, departing and returning to Hamburg.
For all visitors staying ashore, there will be the colorful AIDA holiday area named "AIDA theme island" by the water promises not only consultation on cruise travel offers but also music and culinary delights. An AIDA sweepstake will surprise cruise fans of all ages. An authentically built cabin of the AIDAcosma completes the brand experience. Additionally, visitors can see three cruise liners with the typical kissy mouth design (AIDA’s signature design) from AIDA live on site in the harbor area: AIDAperla (May 10th, 08:00 a.m. – 6:00 p.m./Cruise Center Steinwerder), AIDAprima (May 11th, 08:00 a.m. – 9:00 p.m./Cruise Center Steinwerder), and AIDAsol (May 12th, 08:00 a.m. – 6:00 p.m./Cruise Center Steinwerder).
Alexander Ewig, Senior Vice President Marketing & Sales at AIDA Cruises, states: "As a long-standing sponsoring partner of the Hamburg Port Anniversary, one of the largest maritime events in Northern Germany, we at AIDA Cruises are proud to be participating for the tenth time. With our strong presence ashore and on the water, we are once again setting highlights and contributing to the unique atmosphere of this globally renowned event."
Cover Image: AIDAprima with its floating festival stage at the Hamburg Port Anniversary 2024 (Photo Credit: AIDA Cruises)
Related Topics: Hamburg Port Anniversary, Hamburg Harbor, Festival Event, City Event, City Marketing, Tourism Marketing, Light Show, Drone Show, Music Show, Festival, DJ Alle Farben, Event Area, Exhibition, Live Event, Open-air Event, Outdoor Event, Summer Event, Travel Experiences, Experience Marketing, Brand Experience, Brand Event, AIDA Cruises, Cruise Liner
(This text was automatically translated from German. Please excuse any translation errors.)
