From July 17th to 19th, superstar Taylor Swift will perform three concerts in the city of Gelsenkirchen, Germany, at the Veltins-Arena AufSchalke. To mark the occasion, Heinrich-König-Platz in the city center is transformed into "Taylor Town", presenting a colorful public event with free admission. The city itself is temporarily renaming itself to "Swiftkirchen" and has already set up corresponding city signs.
"Taylor Town" is the name of the public event organized by the city of Gelsenkirchen in cooperation with the Gelsenkirchen city marketing company, the City Initiative Gelsenkirchen e.V. and the organizers Julia Meya and Marius Rupieper, to celebrate the three Taylor Swift concerts in the large sports arena 'AufSchalke'.
The public event with its free entertainment program will take place at the Heinrich-König-Square (Heinrich-König-Platz) in the centre of Gelsenkirchen. The aim is to celebrate the American megastar’s stay in the region with the public. From an economic point of view, the three Taylor Swift concerts in Gelsenkirchen are an important event for the city and the region.
In Taylor Town, various activities are planned for all "Swifties", including karaoke sessions, DJ performances, and other highlights. Additionally, there will be a walk-in tattoo studio, a swap meet for fan merchandise, various vendor booths, and snack stops.
The city of Gelsenkirchen invites all fans of the famous singer-songwriter to attend the free public event and enjoy three days of music and fan experiences in the city. Those who couldn’t snag tickets for one of the three Taylor Swift concerts at the arena can still participate in this significant event for the city and region.
All information about the three-day Taylor Town event and the "Swiftkirchen" campaign can be found on the Gelsenkirchen websites at www.gelsenkirchen.de | Taylor Town and www.gelsenkirchen.de.
Cover image: The city of Gelsenkirchen, Germany, temporarily renames itself to Swiftkirchen celebrating the Taylor Swift concerts in the Arena AufSchalke from July 17th to 19th, 2024. (Copyright: City of Gelsenkirchen / source: www.gelsenkirchen.de)
Related Topics:
Taylor Swift concerts in Gelsenkirchen, music event, accompanying program, city festival, public event, Swiftkirchen, Taylor Town, Arena auf Schalke, AufSchalke, Veltins-Arena, arena events, music events, major events, accompanying program for the public
Summary: The city of Gelsenkirchen, Germany, is temporarily renaming itself into Swiftkirchen to celebrate the Tylor Swift concerts in the Arena AufSchalke. An accompanying city festival is free to the public from July 17 to 19, 2024.
(This text is a translation of the original German version. Please excuse any translation errors.)
