Team Fordzilla, the e-sports racing team of the automobile brand Ford, wants to support local children’s charities. To this end, the team will travel through Europe in a specially equipped "Gaming Vehicle" to entertain children and young people in hospices, support centers and special schools with computer games. The interior of the Ford Transit includes computer game consoles and customizable controllers for up to three players. Wheelchair access and barrier-free features enable an inclusive gaming experience.
The road tour for the good cause will cross France, Germany, Italy, Spain and the UK. There, young people will be able to enjoy a variety of family-friendly computer games at the respective stops. The Gaming Mobile called "Vanzilla" started on June 14, 2021, at the Rosa Llácer School in Valencia, Spain, where approximately 100 young people between the ages of six and 21 will be able to join in the fun for two days before the campaign initially continues in other Spanish cities.
The "Vanzilla" was developed by Ford to provide an exciting and engaging experience for children with limited mobility. Team Fordzilla cares about inclusion, which also includes maximum accessibility to gaming competitions.
About the project’s background:
In 2019, Ford established "Team Fordzilla" with teams in France, Germany, Italy, Spain and the UK, consisting of hand-picked computer game racers. In addition to participating in prestigious Simraces (simulated races), Team Fordzilla 2020 was also the initiator of the international Fordzilla Cup. At the Gamescom 2020, Team Fordzilla’s P1 race car was unveiled, the first virtual race car to be developed in collaboration with gamers and the designers of an automobile manufacturer. The "Gaming Transit" initiative now follows Team Fordzilla’s recent "Women to the Track" inclusion campaign, which aimed to increase female participation in Simracing. For more info and updates are available on Twitter (@TeamFordzilla), Instagram (@teamfordzilla) and Twitch (@TeamFordzilla).
Related topics (key words):
Roadshow, Event vehicle, Team Fordzilla, E-Sports, Gaming, Gaming Event, Events for children, Charity Events, Corporate Social Responsibility, CSR Event, Ford, Transit, Gaming vehicle, Vanzilla, Event Management, Event Ideas, Event Concepts
Photo (credits): Team Fordzilla supports local children’s charities with Europe-wide "Gaming Transit" road trip (Copyrights / Photographer: Ford-Werke GmbH, Germany)