The event and marketing specialists in the economic development agencies of states and regions, must always be innovative in order to connect companies, startups, local citizens, universities and even public administration – so that something new and great can emerge in the respective region. This is also the case with the business development agency of the city of Wolfsburg, Germany, which is supporting a new "culinary" event series for Wolfsburg’s startup scene.
The creative event format with the title/motto "Curry & Content" is about something down-to-earth: it’s about delicious snacks. Both in the form of inspiring content snacks that deliver useful knowledge and new inspiration, and culinary snacks that provide the convivial setting in which people like to network.
Business breakfasts and culinary networking events are not really new to the events industry, or to business development agencies. Many business development organizations in Germany have already firmly integrated such "tasty" event formats into their event programs for years. However, the unbroken enthusiasm shows that people are always looking for real-life get-togethers, and culinary event concepts are visitor magnets that still – and always – work.
Read the full story (in the original German version) at: eventmasterbook.de Curry and Content Startup Event
Cover image: Curry & Content – A new event format for startups, supported by the Wolfsburg Wirtschaft und Marketing GmbH (WMG). (Screenshot 25 Feb. 2023 / Source: https://wo-ideen-wachsen.de/termine/)
Related topics:
Event concept, event theme, event motto, culinary event, business events, startup event, networking event, community event, city marketing, business development, destination marketing, location marketing, regional marketing, B2B marketing, startup acquisition
