In wintery conditions and bright sunshine, the FAT Ice Race 2025 thrilled around 5,000 spectators last weekend in Zell am See-Kaprun, Austria. An international field of competitors, with 96 teams and 34 show vehicles from over 15 nations, put on an impressive display. The motorsport event on ice was completely sold out. What’s the secret to its success?
Sun, fun, clebrities and plenty of sporting action – that’s how you can sum up the winning formula of the FAT ICE RACE 2025 (January 31 to February 2, 2025 in the Austrian region of Zell am See-Kaprun).
The FAT Ice Race Warm-Up Party on January 31, 2025, in the town square Zell am See kicked off the event with a vibrant mood. The following day, February 1, the event team, led by organizer Ferdi Porsche, transformed the Zell am See airfield into a spectacular "icy" motorsport arena. Numerous professional and amateur drivers, including current and former champions from rally, rallycross, and circuit racing, competed in the FAT ICE RACE 2025 with an inspiring variety of vehicles — ranging from historic icons to modern race and rally cars.
Highlights of the race included the legendary rally Subaru of Colin McRae and the current WRC Ford Puma, driven by factory driver Grégoire Munster. The colorful Meyers Manx buggies, which have become crowd favorites over the years, also showed off some spectacular maneuvers on ice. The starting grid was rounded out by numerous historic and modern race cars in the FAT design.
Another highlight of the event weekend was the popular Skijöring: in thrilling action, daring skiers were pulled across the ice by racing vehicles (see cover image).
The event also had plenty of glam factor: among the 5,000 visitors were prominent personalities from sports and entertainment. Among them: motorsport legend Hans-Joachim "Strietzel" Stuck, endurance world champion Timo Bernhard, rally legend and world champion Walter Röhrl, skiing icon Aksel Lund Svindal, musician Yung Hurn, and TV personalities like Matthias Malmedie.
A comprehensive supporting program framed the racing action. Show rides with modified Arctic Cars from Polestar grabbed attention on the ice track. Flying Bulls pilot Raimund Riedmann turned the sky above Zell am See-Kaprun into a stage with an aerobatic performance in his P-51 Mustang. Away from the racetrack, the FAT Paddock attracted visitors with vehicle exhibitions, including rare Porsche history exhibits. There was also an insight into the FAT Karting League, which helps young talents get started in motorsport. The event weekend concluded on Sunday, February 2, with the FAT Ski Day and the "Kein Sonntag ohne Techno" (No Sunday without Techno) party.
Editorial Conclusion: It’s hard to imagine a winter weekend offering more show, action, and experiences than this. Zell am See-Kaprun continues to stand out with its creative event concepts, including successful event formats like Pure Mountain Vibes, the Ski and Golf World Championships, the Winter Spartan Race, and the BallonAlps Festival. It’s always worth checking the event calendar for the Zell am See-Kaprun region.
Personal tip (from the editors): If you fancy a vacation, combine your visit to the event with a stay in the beautiful alpine region of Zell am See-Kaprun, e.g. Schmittenhöhe for the unique alpine panorama, Kitzsteinhorn for the breathtaking glacier world, Krimml Waterfalls for a relaxing nature experience, etc. (We have already experienced all of the above personally / as private travelers.)
Cover image: Scene from the spectacular FAT Ice Race 2025 in Zell am See-Kaprun, Austria (Photo / Copyright: MRO – Zell am See-Kaprun)
Related Topics: Motorsport Event, Ice Race, Winter Event, Zell am See-Kaprun, FAT Ice Race 2025, Ferdi Porsche, Celebrities at Events, VIP event, Show, Experience, Action, Car Racing on Ice, Skijöring, Glam Factor, Party, Exhibition, Air Show, Supporting Program, Alpine Event, Racing Weekend, Event Weekend, creative event idea, event format, Event Management Best Practices
Summary: Zell am See-Kaprun Celebrates Sold-Out FAT ICE RACE 2025. Event recap by the EventMasterBook.de Event Magazine Editorial Team
Please note: This text was translated from the German EventMasterBook.de Event Magazine (see article: Ausverkauftes FAT Ice Race 2025). Please excuse any translation errors.
